B.A.F.F.L.E.D. Fashion Law
Green Is the New Black--Sustainability in Fashion--
The Fashion Law Project in LA is putting the emergence of sustainability in the fashion industry on the runway. On April 15th, Loyola Law School will host a panel of experts on fashion law and its convergence with sustainability.
Register now...and if you're a fashion law jetsetter, stop in Chicago for this fashion law-inspired networking event first.
The Fashion Law Project in LA is putting the emergence of sustainability in the fashion industry on the runway. On April 15th, Loyola Law School will host a panel of experts on fashion law and its convergence with sustainability.
Register now...and if you're a fashion law jetsetter, stop in Chicago for this fashion law-inspired networking event first.
Loyola Law School, Los Angeles
8:30 a.m. - 5:30 p.m. Reception to Follow |
Opening address:
Ilse Metchek, President, California Fashion Association (CFA)
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| Topic One: Good Things Come In Green Packages: Sustainability In The Supply Chain |
Step out of your pumps - the fashion industry is resizing its carbon footprint! Innovative companies are redesigning the supply chain to incorporate new materials and designs that reduce waste and cost because it's not only good for the planet, it's good for business.
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Rick Horwitch, Vice President, Bureau Veritas Consumer Products |
| Topic Two: Tough Love: Sustaining A Fashion Brand From Start-Up To Staple |
| No one knows tough love like the fashion industry. According to Bloomberg, eight out of ten businesses fail within the first eighteen months. In fashion, businesses must balance the forces of trends, competition, and monetization to launch, grow, and protect their brand. In the fast-paced market, how can a fashion brand keep up? |
Bradley McGavin, General Counsel and Vice President of Legal Affairs, St. John Knits Aaron L. Renfro, Shareholder, Call JensonCheryl A. Solomon, former Chief Legal Officer at Toms and former General Counsel, Gucci |
| Lunchtime Fireside Chat - Speaker to be announced. Stay tuned! |
| Topic Three: Truth in Advertising: The Art Of Storytelling Within Federal Trade Commission Rules |
| Social media blurs the line between authenticity and advertising. The growing popularity of social media advertising has provoked scrutiny and changing consumer protection regulations. Fashion brands must become familiar with the law and the risks to navigate this landscape and convey compelling messages. From blog posts to online sweepstakes, legal efforts to improve transparency now have consumers wondering, how authentic is the #hashtag? |
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Topic Four: 3D Technology: The Disruption Of Fashion Or The Next Big Thing?
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| What is 3D printing and how will it impact the fashion industry? Are holograms a new model of celebrity endorsements? Critics argue that 3D is a new vehicle to infringe and counterfeit intellectual property. Supporters advocate it will revolutionize production and marketing in the fashion industry. 3D is here, it's going to change the industry, how does the law keep up? |
Oliver Bajracharya, Partner, Lewis Roca Rothgerber Christie LLP |
| Moderators: |
Sheba Sheba Sheikh Hemmat, Business and Legal Affairs Manager, JustFab/ShoeDazzleStaci Riordan, Partner, Nixon Peabody & Executive Director, The Fashion Law Project, Loyola Law School, Los AngelesDeborah Greeves, Partner, Ezra Brutzkus Gubner LLP & Adjunct Professor, Loyola Law School, Los Angeles |
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